AVEDA | Earth Month: Shampure - Nurturing Shampoo Bar Limited Editon

Aveda, the global leader in sustainability will launch a Limited Edition Shampur Nurturing Shampoo Bar
as part of its efforts to bring clean water to people in need through nonprofit partner charity: water

This Earth Month, Aveda, the high-performance, plant-powered hair care brand with a mission to care for the world, is proud to once again support its nonprofit partner charity: water as it seeks to provide clean water to people in need in 2021. Since 1999 when Aveda’s founder Horst Rechelbacher created the brand’s annual Earth Month campaign, Aveda has made a significant impact, raising nearly $65 million for environmental causes around the world. This year, together with its partner charity: water, the brand is on a mission to raise more than $2M to protect and provide clean water to people in need in India, Nepal, Madagascar and Ethiopia during Earth Month 2021 and beyond.

Please find the press release and images attached.