AVEDA : new Silicone-Free, Vegan, Smooth Infusion Collection

Aveda, the high-performance hair care brand with a mission to care for the world, is reintroducing a new and advanced Smooth Infusion™ collection, created to provide protection against frizz and humidity for a smooth, sleek finish that lasts. Even the most frizz-prone hair is instantly transformed with an advanced plant-powered technology that protects all hair types and textures from frizz for up to 72 hours with the collection’s multi-benefit stylers.

-Full press release attached